AEM 2420

Last Updated

  • Schedule of Classes - June 25, 2020 7:14PM EDT
  • Course Catalog - June 25, 2020 7:15PM EDT

AEM 2420
Marketing for Dyson Majors

Course information provided by the 2019-2020 Catalog.

Provides a broad introduction to the fundamentals of marketing. Explores the components of an organization's strategic marketing program, including how to price, promote, and distribute goods and services. Industry guest lectures and current marketing applications from various companies are presented and analyzed. Students will complete a marketing plan.


Forbidden Overlaps Forbidden Overlap: due to an overlap in content, students will receive credit for only one course in the following group: AEM 2400, AEM 2420, HADM 2410, HADM 2430.

Permission Note Enrollment limited to: Dyson students.

When Offered Spring.

View Enrollment Information

Syllabi:

  •   Regular Academic Session.  Choose one lecture and one discussion.

  • 4 Credits Stdnt Opt

  • 15959 AEM 2420   LEC 001

  •  
    • MW Warren Hall 175
    • Jan 21 - May 5, 2020

    • McGranaghan, M

  • Instruction Mode: Hybrid - Online & In Person

    Enrollment limited to: Dyson students only.

  • 15960 AEM 2420   DIS 201

  •  
    • M Warren Hall 175
    • Jan 21 - May 5, 2020

    • McGranaghan, M

  • Instruction Mode: Hybrid - Online & In Person

Syllabi:

  •   Regular Academic Session.  Choose one lecture and one discussion.

  • 4 Credits Stdnt Opt

  • 15961 AEM 2420   LEC 002

  •  
    • MW Warren Hall 175
    • Jan 21 - May 5, 2020

    • Nasser, S

  • Instruction Mode: Hybrid - Online & In Person

    Enrollment limited to: Dyson students only.

  • 15962 AEM 2420   DIS 202

  •  
    • M Warren Hall 175
    • Jan 21 - May 5, 2020

    • Nasser, S

  • Instruction Mode: Hybrid - Online & In Person