NCCB 5030

Last Updated

  • Schedule of Classes - June 25, 2020 7:14PM EDT
  • Course Catalog - June 25, 2020 7:15PM EDT

NCCB 5030
Marketing

Course information provided by the 2019-2020 Catalog.

Through a discussion of key marketing theories and practical application, this course prepares business managers to formulate and communicate solutions to commonly faced marketing problems. It explores marketing strategy, mix, and research, while emphasizing the importance of quantitative analysis and consumer behavior.


Permission Note Enrollment limited to: students enrolled in the Cornell Executive MBA Americas degree program.

When Offered Spring.

View Enrollment Information

Syllabi: none

  •   Seven Week - Second. 

  • 3 Credits Opt NoAud

  • 18594 NCCB 5030   LEC 005

  • Instruction Mode: Distance Learning-Synchronous

    Taught in El Segundo, CA.

    Department Consent Required (Add)

Syllabi: none

  •   Seven Week - Second. 

  • 3 Credits Opt NoAud

  • 18595 NCCB 5030   LEC 006

    • Houston, TX
    • Mar 7 - May 3, 2020

    • Thomas, M

  • Instruction Mode: Distance Learning-Synchronous

    Taught in Houston, TX.

    Department Consent Required (Add)