HADM 3430

Last Updated

  • Schedule of Classes - September 9, 2021 7:14PM EDT
  • Course Catalog - September 9, 2021 7:15PM EDT

HADM 3430
Marketing Research

Course information provided by the 2020-2021 Catalog.

This course helps students become better consumers of marketing research. Topics include issues involved in designing, conducting, and interpreting focus groups, depth interviews, surveys, and experiments. Special emphasis is placed on what each method should and should not be used for and why.


Prerequisites/Corequisites Prerequisite: HADM 2430 and HADM 2010 or equivalent.

When Offered Spring.

Satisfies Requirement Satisfies HADM or free electives for SHA students.

View Enrollment Information

Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits Opt NoAud

  •  9676 HADM 3430   LEC 001

    • MW Online Meeting
    • Feb 8 - May 14, 2021

    • Lynn, W

  • Instruction Mode: Online

    Prerequisite: HADM 2430 and HADM 2010, or equivalent courses.

    Instructor Consent Required (Add)