HADM 3430

Last Updated

  • Schedule of Classes - October 15, 2026 7:07PM EDT

HADM 3430
Marketing Research

Course information provided by the 2026-2027 Catalog.

This course helps students become better consumers of marketing research. Topics include issues involved in designing, conducting, and interpreting focus groups, depth interviews, surveys, and experiments. Special emphasis is placed on what each method should and should not be used for and why.


Prerequisites HADM 2430 and HADM 2010; or equivalents.

Last 4 Terms Offered 2026SP, 2025SP, 2024SP, 2021SP

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Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits Opt NoAud

  • 15658 HADM 3430   LEC 001

  •  
    • MW
    • Jan 25 - May 11, 2027

    • Garbinsky, E

  • Instruction Mode: In Person