TECH 5240

Last Updated

  • Schedule of Classes - October 15, 2026 7:07PM EDT

TECH 5240
Branding for Products

Course information provided by the 2026-2027 Catalog.

This course is designed to help students understand the strategic and practical aspects of designing a brand and an interface. We will cover the principles of brand strategy and brand design, user experience and interface design (UX/UI), and how to build a brand for the customer of the 21st century.


Prerequisites TECH 5900.

Enrollment Information Enrollment limited to: non-first year Jacobs Cornell Tech Master's students.

Last 4 Terms Offered 2026SP, 2025SP, 2024SP, 2022SP

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Syllabi: none

  •   Seven Week - First. 

  • 1 Credit GradeNoAud

  •  1508 TECH 5240   LEC 030

  •  
    • F
    • Jan 29 - Feb 19, 2027

    • Inamoto, R

  • Instruction Mode: In Person

    Enrollment limited to: non-first year Jacobs Cornell Tech Master's students.